1 Year On

Wednesday, 21 December 2011 by

What a year! After starting trading at the end of 2010 we have had a busy year. 2011 began with the launch of the XBag and a successful pitch on Dragons Den, followed swiftly by distribution agreements in UK, Germany & Spain. Over the summer we were involved in numerous events nationwide and became the

“I am an Ironman…”

Tuesday, 29 November 2011 by

Last November it seemed like a great idea. I had done a really tough ½ Ironman a few weeks earlier and had no ill-effects so it seemed that 2011 was the perfect time to do ‘the big one’ before the next ‘big one’ of getting married in 2012! I had a fairly lazy Christmas, though

Why Ironman is like Social Media

Monday, 07 November 2011 by

Ironman is a heart-stirring and awe-inspiring display of the strength, courage and indomitable will of the human spirit. Often participants can ask themselves “What am I doing out here? Why didn’t I take up chess, or golf?!” The answer of course is: self-discovery. You learn more about yourself in those hours plodding around the course

Eurosurf 2011

Friday, 30 September 2011 by

The elite of European Surfing hits Bundoran on Irelan’s west cost at the end of September for a week long contest between 160 of the best surfers in a range of categories. Can anyone release France and Portugal’s stranglehold on the title? They have won it 12 out of the last 13 times, with France

Ironman UK getting closer

Wednesday, 06 July 2011 by

Hard to believe there are less than 4 weeks until Ironman UK in Bolton. the past 6 months and the 20 week training plan have flown by and im delighted to say i’m on track… i think! Its always hard to know for sure and who knows what the day will throw at every competitor,

The Frog That Tamed The Dragons

Thursday, 21 April 2011 by

What a rollercoaster! A few weeks after a successful appearance on Dragons Den life is slowly returning to normality (as if Amphibia is ever ‘normal’). The support the brand has received from a wide range of people has been fantastic, not least the Dragons who all had something complimentary to say about the logo, the

Ironman on a Shoestring

Monday, 14 March 2011 by

Triathlons dont come cheap, thats for sure, however im looking to break the mould by completing an Ironman with a reasonable budget. Impossible? Time will tell… Setting up a business and competing an Ironman are two tough ventures that require stamina, perserverence and lots of time, never mind doing both at once! With this in

Amphibia take-homes from the TCR 2011 Exhibition in London – lot of common sense stuff but always nice to get a reminder from the pros! General Most important muscle in your body is your brain – be positive and you will achieve! Write down all your aims and goals. Much more chance of you achieving

Support for Amphibia

Wednesday, 19 January 2011 by

It is really heartening when setting up a new brand the support you receive from others. We have got nothing but enouragement and praise in our dealings with people and it really helps! Event organisers, athletes, retailers, press and the generral public have been fantastic and it is really heartening, particularly when they do it


Wednesday, 08 December 2010 by

Been talking about it for long enough and have finally signed up for Ironman UK 2011! We’ll be heading for Bolton on 31st July and after the challenging course hopefully we’ll be able to celebrate afterwards. 6 months tough training plan ahead and will keep you updated on training progress on this blog.

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